Manoeuvre digital marketing campaigns on Google Ads through all areas of the project life cycle
Clearly understand and implement digital marketing campaigns which fit client needs
Provide analytical reporting of campaigns to stakeholders
The Advertising Manager will collaborate with advertising staff to establish project objectives, delegate tasks to appropriate team members, direct research, analyze data, and evaluate projects to ensure they meet the expectations of the client, properly represent the brand, and achieve the desired results. They may also assist with the hiring and employee evaluation process
Advertising Manager Responsibilities:
Identify press opportunities through evolving issues.
Develop content for dissemination via press releases, social media, websites and other distribution channels.
Ensure that key messages align with vital business strategies.
Serve as the organization’s media liaison and formal spokesperson.
Scan media marketplace to keep up-to-date on the latest media trends.
Monitor online and offline campaigns, and report on results.
Advertising Manager Requirements:
Bachelor’s degree in advertising, marketing, or related field.
8+ years of experience in relevant field, management experience may be preferred.
Understanding of design and marketing principles and techniques.
Ability to develop strategies based on industry trends and developments.
Exceptional organizational and multitasking skills, especially when working with multiple projects/teams.
Excellent management, negotiation, listening, and verbal and written communication skills.
Decisiveness and strong problem solving skills, especially under stress.